ROLLS-ROYCE MIDDLE EAST: BACK TO BLACK

A curated, cinematic experience for the Cullinan Black Badge. All black everything.

Bold in intensity, crafted to captivate, dynamism to dominate and fashioned to thrill, like the Rolls-Royce Black Badge, we made sure the Rolls-Royce and Abu Dhabi Motors Cullinan Black Badge experience exuded the values of the brand.

Hosted in the evening, under the track’s night lights, guests gathered at the Black Badge Lounge, a pit garage converted into a luxury lounge environment. Designed with the younger target audience in mind, the lounge had a funky club vibe with a revolving bar, eclectic style seating and a striking 16m x 3m metre LED wall steeped in the custom colours of the Black Badge collection.

Guest groups rotated on and off the track for the race-spec Black Badge Cullinan, Ghost and Wraith drive experiences. With black incorporated down to the finest details, reflected even in the Lounge menu with black ice cream and handmade black macaroons.

“The feedback we have received from clients has been so unbelievably positive… and the planning and execution was flawless throughout.“

Financial services and Fintech client

“It is always a pleasure to work with the Noble Events team: committed, knowledgeable, supportive and highly professional….. Turning around our most recent event from initial contact to delivery in 4 weeks illustrates what an amazing team we make! Thank you for all your wonderful support and guidance; we did it.“

Andrew Pilkington, Managing Director

Genesis Motor UK Limited

“…your team is a huge breath of fresh air…really valuable input to both the event and the strategy around it”.

LUXURY BRAND CLIENT

“I wanted to say a huge thank you to you all for your support in making the event last week such a great success.“

Financial services client

“We would thoroughly recommend working with Noble Events”

PR SECTION MANAGER

HONDA MOTORS EUROPE LTD

“Their sense of fun coupled with dedicated professionalism and a very thorough approach ensures any event they are involved with is a joy to work on.”